One of the biggest struggles as a business owner is time management. We awake in the morning with the motions of the daily routine and settle in at work. The productivity clock had started ticking,
Productivity and Time Management
Most small business owners are not social media marketing professionals. A recent survey shows that an average small business owner, along with another employee, will spend an average of 20 hours per week on social media marketing. The expansion of new marketing tools such as utilizing search engines, creating mobile friendly websites, following social media news feeds and the attention of the consumers can really be overwhelming.
In House vs Outsource
The options that a small business owner has is to either do all the social media by themselves and lose 20+ hours of productivity per week, hire a part time employee to manage the social media 20+ hours per week, or outsource to a social media management company that understands the technology and the current trends.